Alexis Abramson, PhD, is a generational expert and award-winning journalist who is recognized as the global authority on the Millennial, GenX and Baby Boomer consumer.
Abramson is a highly sought-after keynote speaker at industry conferences, bringing awareness of the intergenerational dynamic involving Millennials, GenXers and Boomers to Fortune 500 corporations, consumers, government agencies and non-profits. A successful author, blogger, corporate consultant and entrepreneur, Dr. Abramson has made frequent on-air appearances as an expert gerontologist for NBC’s Today show, CNN, CBS, Fox, MSNBC and numerous other media outlets.
Abramson is frequently retained to help organizations make products and services accessible and user-friendly across generations. Whether helping business development and marketing teams as they create strategy plans or instructing employees on how to be more sensitive to the needs of various generational groups, Abramson has worked closely with major organizations such as Duracell, Comcast, Northwestern Mutual, Proctor & Gamble, Century 21, Subway, Walmart and AARP.
Abramson is the author of four highly-acclaimed books dedicated to the 50+ population, which controls 70% of the nation’s disposable income and stands to inherit $15 trillion over the next 20 years. Her next book, The Ultimate Longevity Guide, is set to be published this Fall.
Dr. Abramson received her PhD in Gerontology from the University of Southern California’s Leonard Davis School of Gerontology.